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Professor Jeffrey T. Hancock was a co-author of the Facebook study in which the social network quietly manipulated the news feeds of nearly 700,000 people to learn how the changes affected their emotions. Professor Hancock and other university and corporate researchers are grappling with how to create ethical guidelines for this kind of research. 

Full article: http://www.nytimes.com/2014/08/13/technology/the-boon-of-online-data-puts-social-science-in-a-quandary.html?partner=rss&emc=rss&smid=tw-nytimesscience&_r=0

Interesting read on ethical issues taht are slowly becoming quite important to consider. 

 

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